Adventures in Marketing — Week 346


Just after e-mailing one of my most reliable “Adventure” fans that, unless something happened quick, this would be a week without one, I sold a “Schiz” – and a “Goshkin.”
The former was purchased by a cafe-friend, who had read it and wanted a second copy as a gift for a neighbor who had given him cat food. (Exactly how much a signed, first edition “Bob Levin” is worth in cat food was not revealed.) The friend, who stood by as the transaction took place, was a nice fellow. He was casually dressed, with grey hair in a short pony tail. He described himself as “a dinosaur,” a general practice attorney, everything from civil litigation to criminal appeals. He also teaches “How-To” courses at a law school in SF.
The other buyer was an exuberant woman (tousled grey hair, grey wooly sweater, big, black-rimmed glasses, many rings), down from Placerville for the Big Game. (She and her husband’s two daughters are Golden Bears.)
“Poetry?” she asked.
“Prose,” I said.
“Even better.”
She clearly enjoyed the idea that she was having a Berkeley experience – which is how I subliminally pitch my books to out-of-towners too. (To her credit, she recognized Edward Gorey on the cover. Joe Gould stumped her, but when I said, “Bob Dylan,” she said, “Far out. We saw him on a bill with Willie Nelson.”) She promised to e-mail me her comments and questions. “I’m going to start your book immediately. I brought a reading light for the ride home.”

In other news…
1.) My link to my newly re-ssued Dylan article at FOM drew ZERO response at FB. Which has had a depressing effect on my interest in publishing my contemplated “Bob-on-Bob” collection.
2.) However, I had sent a copy of my mock epic poem about the 1959 Overbrook-West Philly game, which is slated for publication in the soon-to-appear “Journal of the French Hotel,” to an author/correspondent who had actually played in it. He loved it, which, as I told him, made me feel as Homer must have when he heard from a combatant at Troy. (Oh yes, the mag in question has a projected print date of Dec. 12.)